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Trulioo sells software that lets businesses verify who their customers and partners really are, helping them meet anti-money-laundering and identity rules.
Trulioo is an identity verification company. When you sign up for a bank account, a crypto exchange, or a payment app, the company behind that app is legally required to confirm you are who you say you are — and that you're not a criminal, a terrorist, or someone on a sanctions list. Trulioo sells the software that does that checking, mostly to businesses rather than to you directly.
The basic problem is that checking identity is messy. A company needs to look at a passport, a driver's license, a utility bill, a corporate registry, and dozens of other sources, and it needs to do this across nearly every country on earth. Trulioo's main product, GlobalGateway, plugs a business into thousands of these data sources through one connection, so instead of building a hundred contracts with a hundred providers, the customer builds one. Its business verification product does the same for companies rather than people, helping clients satisfy "know your business" rules. Its customers are the kinds of firms that regulators watch closely: banks, fintechs, payment processors, crypto companies, and online marketplaces. They pay Trulioo mostly per check, so the revenue grows as their own sign-ups grow. The appeal is speed and reach — one vendor covering many countries beats cobbling together local providers country by country. Competitors include Jumio (private), Onfido (owned by Entrust), and LexisNexis Risk Solutions, among others.
Trulioo is a private company, founded in Vancouver in 2011, and it has raised venture funding from investors including Goldman Sachs and Blumberg Capital. It does not publish detailed financials, which makes it hard to judge from the outside how big or profitable it really is. The business rides two tailwinds — tightening anti-money-laundering rules worldwide and the boom in online financial services — but it also faces heavy competition and pressure from customers who want to pay less per check.
Saved answer · last researched 15 Nov 2026