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Sleep Number makes and sells adjustable air-chamber beds and sleep accessories, largely through its own stores and website.
Sleep Number is a bed company that built its business on a simple promise: your mattress should change with you. Its main product is a mattress with air chambers inside instead of foam or springs. You lie down, press a button or use an app, and the firmness adjusts on each side, so a couple with very different preferences can share one bed without arguing.
The beds also track things like heart rate, breathing, and movement, and the company sells that as a sleep-improvement feature rather than just a gimmick. Around the mattress it sells the usual extras — pillows, sheets, adjustable bases — which pad the sale and keep customers coming back into its ecosystem. Sleep Number sells mostly direct to consumers, through its own fleet of stores and its website, rather than through big mattress chains. That lets it control the pitch and capture more of the profit per bed, and it leans on a loyalty base of people who already own one of its beds. It is headquartered in Minneapolis, Minnesota.
The business has had a rough stretch. Sales fell as consumers pulled back on big-ticket purchases, its stores carry high fixed costs, and it swung to losses, which forced it to cut staff and tighten spending. It also carries meaningful debt and depends heavily on financing offers to make a multi-thousand-dollar bed feel affordable. Today Sleep Number is privately owned: it was taken private in a buyout led by Sterling Capital Partners, so its shares no longer trade on any exchange.
Saved answer · last researched 14 Nov 2026