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Oracle sells database software and cloud computing services that big organizations rely on to run their operations.
Oracle sells the software that keeps big companies running, and increasingly it rents out computer power over the internet too. Its famous product is a database β a system for storing and organizing huge amounts of business data, like customer records, orders, and financial numbers β that companies have trusted for decades. Banks, airlines, hospitals, and governments pay Oracle licensing fees to use this software, and they also pay for support and upgrades. That database business is the sturdy engine underneath everything else Oracle does.
The newer and faster-growing part is cloud computing. Instead of buying their own servers, companies can rent computing power and storage from Oracle's data centers, paying by the month like a utility bill. Oracle also sells business applications β software for managing finances, HR, and supply chains β and in 2022 it spent about $28 billion to buy Cerner, a major maker of hospital health-record software, pushing deeper into healthcare. Customers choose Oracle partly because switching away from a database that already runs their core systems is painful and risky, which makes its products sticky. The cloud market is crowded, and Oracle is smaller there than Amazon Web Services, Microsoft Azure, and Google Cloud. Its pitch is that its cloud is cheaper and built to run its own database software especially well, which appeals to big existing customers moving to the cloud. A standout feature is its network of many small data centers placed close to customers β even inside other companies' buildings β to keep data fast and meet rules about where data can live. That has helped its cloud infrastructure business grow quickly, and Oracle has been building large data centers to feed demand for artificial intelligence computing.
In the late 1970s, computers were good at storing data and bad at finding it. A mathematician named Edgar Codd had a theory that data could be organized as neat tables that a simple language could question, and Larry Ellison, Bob Miner and Ed Oates saw money in that idea. They started a small company to build and sell a program based on Codd's theory. Their timing was perfect, because businesses were drowning in records and desperate for a fast way to search them.
The first product, a database that spoke the query language SQL, turned out to be a hit. The company was still called Software Development Laboratories, a name that told nobody anything, so it renamed itself after its star product: Oracle.
By the mid-1980s, Oracle was selling tens of millions of dollars of software a year and went public. A year later it was the largest database management company in the world. It had gone from a theory and three founders to the top of its industry in under a decade.
Then came the crash. Oracle reported its first ever quarterly loss and laid off hundreds of people, because its salespeople had been booking revenue from customers who would never pay. The company had been growing by writing down sales that were really bad debt, and the bill finally came due. Ellison brought in new executives to clean it up, a reminder that a company can sell brilliantly and still lose money on paper.
Decades later, Oracle went shopping for a big piece of the software world. It bought Sun Microsystems, and with it came the Java programming language, the Solaris operating system, and the MySQL database, a free open-source rival to Oracle's own product. The deal needed European approval, and regulators only signed off after Oracle promised to keep developing MySQL.
Oracle spent $9.3 billion on NetSuite, a company that sold business software over the internet to smaller companies, widely regarded as the first true cloud company. For Oracle, it was a bet that the future of business software was renting it by the month, not installing it on a machine in the basement.
Amazon Web Services had become the leader in renting computing power, and Oracle was far behind. So Oracle did something surprising: it partnered with Microsoft, its longtime rival, to connect its cloud to Microsoft's Azure, letting customers run data and software across both. Similar deals with Amazon and Google followed, a sign that in the cloud, even enemies need each other.
Oracle moved its headquarters from Redwood City, California, to Austin, Texas, citing new work-location policies. Observers pointed at cheaper costs and a friendlier business climate, but the move also said something about where the company saw its future.
Oracle paid $28.3 billion in cash for Cerner, a company that makes software for hospitals and health records. It was a huge bet on healthcare as a place where its data tools could matter, and it gave Oracle a much larger footprint in medical technology.
Then the AI boom hit, and Oracle's cloud infrastructure suddenly looked like the right place to build it. Its backlog of signed future business, called remaining performance obligations, soared to $455 billion, a jump of more than three and a half times in a year. The stock had its biggest one-day gain in 26 years on the strength of multibillion-dollar AI contracts with OpenAI and others, and Oracle joined Stargate, a venture with OpenAI, SoftBank and MGX to pour $500 billion into AI infrastructure in the U.S. over four years.
To go all-in on that AI bet, Oracle changed its leadership. CEO Safra Catz stepped down after 11 years and became executive vice chair, replaced by two co-CEOs: Clay Magouyrk, who had led the design and rollout of Oracle's cloud infrastructure platform, and Mike Sicilia, who drove industry applications and embedded AI. Ellison wanted to remove internal doubt about the cloud infrastructure business, and the market liked the signal, pushing the stock up that day.
The rally didn't last. After peaking above $345 on AI excitement, Oracle's stock fell nearly 60 percent as investors did the math on what the buildout would cost. Rising capital spending, thinner-than-expected margins on renting out AI chips, heavy debt and a customer base too dependent on OpenAI turned the story from growth to credit risk. The same contracts that had looked like a jackpot now looked like a bill.
At its investor day, Oracle tried to answer the doubters. It forecast $225 billion in revenue by fiscal 2030, about 35 percent average annual growth, with a 40 percent operating margin, and it promised to limit new money raised from investors and lenders to $20 billion over the coming years, split evenly between equity and debt. Oracle said free cash flow would turn positive in the second half of fiscal 2028 and top $30 billion the year after, and the stock jumped.
The company is profitable and generates lots of cash, which it uses to pay dividends, buy back shares, and fund its cloud buildout. It carries a heavy debt load, partly from the Cerner deal, and its big spending on data centers is a bet that cloud and AI demand keep rising. The founder, Larry Ellison, built Oracle from a small startup in 1977 into a software giant and remains a major force and large shareholder. The simple story: Oracle guards the data systems big organizations can't easily abandon, and it's racing to sell them cloud computing on top.
Saved answer Β· last researched 20 Oct 2026