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Moltiply Group S.p.A.
Moltiply Group runs websites that help Italians compare and buy loans and insurance online, and it also handles the back-office paperwork of lending for banks.
Moltiply Group is an Italian company with two very different jobs under one roof. The part most people know is a set of comparison websites: you want a mortgage, a personal loan, or car insurance, so you type your details into one of its sites, and it shows you offers from a range of banks and insurers. The other part is a quieter, behind-the-scenes business: it takes over the boring, paper-heavy work lenders have to do, like checking documents, verifying identities, and processing loan applications.
The consumer websites earn money mainly when a visitor actually takes a product — the bank or insurer pays a fee or commission for that lead or sale. That makes it a bit like a matchmaker that gets paid only when the couple actually gets together. The outsourcing side is steadier: lenders pay Moltiply to run part of their credit process, and those contracts tend to be long and recurring rather than tied to whether one person clicks "apply" today. The company used to be called Gruppo MutuiOnline, which literally means "mortgages online group," and that old name gives away its roots. It grew from online mortgage comparison into a broader group, and the rebrand to Moltiply reflects that it is no longer just about mortgages. Owning both the front door (where customers shop) and the back office (where lenders process the paperwork) gives it two ways to make money from the same credit market, which is a useful cushion when one side slows down.
It is listed on Borsa Italiana in Milan. The main thing to understand is that its fortunes are tied to how much lending and insurance-buying happens in Italy: when people are hunting for loans and cover, the comparison sites get busy, and when banks are busy lending, the outsourcing work grows too. Its competitive edge comes from being a well-known destination for comparison shoppers and from the switching costs of running a lender's operations for them.
Saved answer · last researched 12 Nov 2026