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Billionbrains Garage Ventures Limited
Groww runs a smartphone app that lets ordinary Indians buy stocks, mutual funds, IPOs, and ETFs with just a few taps.
Groww is a phone app that turns investing into something as easy as ordering food. You open it, tap a few buttons, and you can buy shares of Indian companies, put money into mutual funds, apply for a company's initial public offering, or park cash in exchange-traded funds. It is built for regular people — first-time investors, young salaried workers, people who used to think the stock market was only for rich guys in Mumbai — and it makes money mainly by charging small fees on the trades and products it handles.
The business sits inside a company called Billionbrains Garage Ventures, which is listed on the National Stock Exchange under the Groww name. The idea that built it was simple: India had hundreds of millions of people with phones and bank accounts, but the big brokerage apps were clunky and full of jargon. Groww stripped all that away. A clean interface, plain language, and no minimum deposit turned it into one of the country's most downloaded investing apps, and it now competes hard with older brokers like Zerodha (private) and bank-backed platforms, plus newer app-first rivals chasing the same young customers. The money engine has a catch worth understanding. Groww earns a slice from brokerage on stock trades, plus fees and commissions from mutual fund distribution and from IPO applications. That means its revenue rises and falls with how excited ordinary Indians feel about markets. In hot years, when everyone wants to buy, the app hums. In cold years, when markets fall and new investors stay away, trading slows and the fees shrink. It is a business paid by its users, not by big institutions, which makes it a good barometer of retail investor mood in India.
One surprising twist in its story: Groww started life as a simple website that helped people compare mutual funds — it didn't even let you buy anything at first. It only became a full brokerage later, after realizing its users wanted to act on what they were learning. That pivot turned it from a comparison site into one of India's largest retail investing platforms by number of active users. The main risks are plain: intense competition keeps fees low, regulators can change the rules on how brokers charge, and a long market slump could dent the enthusiasm that fuels the whole app.
Saved answer · last researched 12 Nov 2026