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Boston Omaha owns billboards, insurance businesses, and a stake in a fiber internet company.
Boston Omaha Corporation is a holding company, which means it owns pieces of several different businesses rather than running just one. Its main money-makers are billboards, insurance, and a big stake in a fiber internet company. Think of it as a small shopping cart of businesses: some earn cash steadily, and the company uses that cash to buy more things.
The biggest piece is billboards. Through its Link Media division, Boston Omaha owns thousands of outdoor advertising signs, mostly in smaller cities and towns across the United States. Local businesses, like a car dealer or a dentist, pay to rent space on those signs so drivers see their ads. This brings in steady, predictable revenue because contracts usually last months or years.
The second big piece is insurance. Boston Omaha owns several small insurance companies, including General Indemnity Group and a surety business. These companies collect premiums from customers and pay out claims when something goes wrong. The third piece is a stake in a fiber internet company called Yellowstone. Boston Omaha owns a chunk of it and earns money as that business grows. Overall, the company often reports revenue in the low hundreds of millions and reinvests most of its cash into buying more businesses rather than paying dividends.
Saved answer · last researched 11 Oct 2026